Launching Le Pain Quotidien outside London
Global bakery chain, Le Pain Quotidien, hired Future in 2017 to support on regional launches and with campaign projects. The new restaurant in Oxford achieved coverage across key regional media including The Oxford Mail, BBC South Today and Oxfordshire’s Jack FM.
In October 2017, Future was asked to amplify the company’s key values of authenticity and expertise in bread making. Alongside our video team at Naughty Step, we developed a hard hitting video which was seeded across social channels, targeting audiences within a 20 mile radius of Le Pain Quotidien restaurant.
The video received over 1 million views during launch week and was directly attributed to a sales increase in stores.
August – November 2017
Le Pain Quotidien is an international bakery & restaurant chain.
Social Media Management